One of the greatest filmmakers of all time, Sir Alfred Joseph Hitchcock, once said:

Have you ever wondered what all the fuss is about when it comes to videos? Maybe you already know what the fuss is about and you just need some amazing stats to convince your boss! Whatever the reason, thanks for stopping by.

Here are 30 fast facts about video...Enjoy!

Stats are important. We use them to make informed business decisions. The problem nowadays is, stats are everywhere, and it's difficult to filter out the ones that are no longer relevant (because they're based on data from forever ago) from the stats that are essential for your business.

One of the accepted wisdoms of modern online marketing is that it can take a number of 'touches' to nurture a customer through to conversion. I even remember seeing an old statistic suggesting that just 2% of web traffic converts on the first visit.

When creating an explainer video, there are so many things to think about (the messaging, the graphics, the length) that it can be easy to forget about music. But music is a crucial component of any video, from the start-up explainer, to the Hollywood blockbuster.

Music will give your video life and it can also help to combat the shrinking attention span that marketers are now faced with. The perfect music will reinforce the tone of your brand and give your video a polished, professional feel.

Here's how to get more mobile app downloads. *Hint* it involves video! 

It's 2017. So I'm pretty sure you don't need me to tell you that the app market is saturated. At the time of writing, there are more than 6.5 millionapps available for download, distributed as follows:

Nonprofit organizations rely solely on donations from the public in order to function and continue to do the work that benefits their cause(s). So you could say that nonprofits depend more on great marketing campaigns than any other industry.

It doesn't take a genius to create a video. In fact, anyone with a smartphone can create a pretty good one. BUT to create a great explainer video takes a seasoned professional. The video market is well and truly saturated, with 99% of businesses stating that they will continue to use video throughout 2017. The only way to stand out is to create a video that blows all the rest out of the water. 

After making thousands of explainer videos, we've discovered that there are a couple of things that all the best explainer videos have in common. In this article, we're going to talk about what these key things are and how you can use them to make your video great.