A/B testing made easy with Arise.io

by Adam Hayes on 19 April 2013
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It never fails to amaze us, the level of hard work and ingenuity that goes into each and every mobile app we work with. It's truly a labour of love. Not only do app-manufacturers want to make their app brilliant and beautiful pre-release, but they want to go on improving it.

Arise.io is a fantastic way of comparing 2 different versions of your app, based on a whole host of features. Had a new idea for a great new banner, colour scheme, or layout? Put it to the test - if it's more successful than your previous version, keep it, then try to beat it again! The benefits unlocked by A/B testing are numerous; more sales, more money, more conversions. And best of all, you can make informed decisions about changes in your app - no more guessing.


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Adam Hayes

Written by Adam Hayes

Hey - I'm Adam, Content Manager here at Wyzowl. I'm lucky enough to write words and tell stories for a living. I work with a weird and wonderful bunch of people who share my passion for digital marketing, brand storytelling and, of course, Mario Kart.